LIMA SKY ANNOUNCES GROUNDBREAKING PARTNERSHIPS TO DEVELOP RANGE OF DOODLE JUMP TOYS AND GAMES

Lima Sky the makers of the fabulous Doodle Jump game that I reviewed a couple of weeks ago announced a new partnership to develop toys based on the game. Good for them, I am sure my daughter will be begging me for a Doodle Jump plush before long.

Doodle Jump is coming home. Lima Sky, creators of the award-winning, bestselling mobile gaming classic, is today proud to announce a hand-picked team of world-class designers and manufacturers to craft a complete line of Doodle Jump toys and games for all tiers of distribution. Global exclusive master toy licensee, Innovation First International, and the other licensees will work directly with Lima Sky, including founder Igor Pusenjak, to ensure each product meets the standard of charm and excellence that Doodle Jump fans have come to expect.

“Lima Sky prides itself on giving Doodle Jump fans a rewarding experience, both in terms of visual aesthetics and elegance of gameplay. Our ambitions for consumer merchandise are the same: quality of product and design sensibility must meet exacting standards,” noted Eric Karp, Chief Licensing Officer of Lima Sky. “To fulfill on that promise, we’ve chosen best in class partners to create merchandise that Doodle Jump fans will bring into their lives.”

Joining the Doodle Jump family is Innovation First International, creators of the wildly popular and internationally recognized HEXBUG® Micro Robotic Creatures brand, and the industry leader in robotics and electronic toys, has begun developing a broad assortment of novelty, collectible and robotic toys. The company is also teaming up with Gund – a division of Enesco and the most celebrated soft toy manufacturer in the world – to design a collection of both premium and value priced plush toys, for Doodle Jump fans of all ages. Retail partnerships for the summer 2013 global launch will be announced shortly, along with dozens of other licensees in every product category.

“Doodle Jump is one of the last untouched powerhouse app brands. We are thrilled to bring this modern classic into the homes of fans globally with our broad assortment of toys and collectibles,” stated Chris Troyak, president of Innovation First Labs, Inc.

With tens of millions of downloads across multiple platforms since its original release in 2009 – making it a consistent chart-topper on the Apple App Store, Google Play, and Amazon Appstore – Doodle Jump’s fan base reaches a diverse set of consumers well beyond the toy market. As such, Lima Sky will partner with a number of distinctive creators and designers in unveiling an extensive set of gaming and style products.

In addition, Innovative Concepts in Entertainment (ICE), a leading manufacturer of coin operated games is working with veteran game developer Raw Thrills to create Doodle Jump Arcade, a high-definition, coin-op arcade version of the original title. The game is displayed on a vertically mounted 42 inch tall high-definition monitor. Doodle Jump Arcade is playable at the biggest arcades in the country, including Dave & Buster’s and Chuck E. Cheese’s.

About Doodle Jump
Doodle Jump is an Apple Design Award-winning game and one of mobile gaming’s most successful titles. First released in 2009, Doodle Jump has earned continual praise for its excellence in innovation, performance, and user experience, while its addictive yet accessible gameplay has made it a must-have classic and the #3 All-Time Top Paid iPhone app. Doodle Jump is available on the iOS, Android, BlackBerry, Nokia Symbian, and Windows Phone platforms.

About Lima Sky
Lima Sky, creators of the bestselling Doodle Jump, is an award-winning video game and app development studio. It was founded in July 2008 by Igor Pusenjak, a graduate and faculty at the MFA interactive design program at Parsons School of Design in New York, and Marko Pusenjak, a veteran mobile applications developer. As one of the world’s leading independent publishers, Lima Sky is dedicated to creating entertaining and innovative games across multiple platforms.

About Innovation First International
Innovation First International and its subsidiaries (VEX Robotics, Inc., RackSolutions, Inc., and Innovation First Labs, Inc.) are the undisputed leader educational and competitive robotics products, and a growing developer of consumer robotics toys. Incorporated in 1996, Innovation First International is a privately held corporation that was founded on the belief that innovation is necessary very early in the design process to produce simple and elegant product designs.

About Gund
GUND, a division of Enesco, LLC, is known worldwide for its top quality, soft and huggable plush designs and gift products. Award-winning GUND products appeal to all ages, from infants up, and are perfect for both play and collecting. The 114-year old company is based in Edison, New Jersey, and distributes throughout the United States and Canada as well as in Europe, Japan, Australia and South America. GUND products may be found in gift, specialty, toy, book, museum and department stores and many other retail outlets.

About Innovative Concepts in Entertainment, Inc. (ICE)
Innovative Concepts in Entertainment, Inc. (ICE) has been a manufacturer of coin operated amusement sports and skill redemption games since 1982. Today, ICE carries one of the largest, most prolific product ranges in the coin operated industry. We sell our products into over 70 different countries around the globe. Our commitment to product quality and reliability as well as after sales parts and service is unparalleled.

About Raw Thrills, Inc.
Raw Thrills, Inc. was founded in 2001 by Eugene Jarvis, Andrew Eloff, and Deepak Deo to create the finest arcade video game entertainment for the world market. In 2006, Raw Thrills merged with renowned game development studio Play Mechanix, founded in 1995 by George Petro, a former designer of Midway Games, to create a new world leader in arcade games. Raw Thrills and Play Mechanix develops hit arcade games of all styles.